Nintendo Co Ltd. (NTDOY)
Interview with NoA's marketing chief
next-gen.biz - November 15, 2007
Submitted by Just_Ben (14) at 9:49AM PST on November 16, 2007
We had to make our final decision on how much to produce each month for the holidays back in the summer. We�re at a rate now worldwide of about 1.8 million Wiis produced every month, and that�s going to sustain itself until we get on top of this. ... . Each territory is doing the best they can to increase the sales for Wii and then fighting for the share of the available production...