NPD to Introduce Digital Sales Charts
MCVUK - September 17, 2009
Submitted by Joe80 (4) at 3:06PM PST on September 22, 2009
American sales tracker NPD has told MCV that it wants to introduce the globe’s first digital download chart. Leading publishers & trade body ELSPA last month told MCV that the time was right to introduce digital charts in the UK, through GfK-ChartTrack. Now NPD wants to offer charts for PC, console & even mobile across the Atlantic. The NPD Group won’t yet confirm how quickly the charts will be created – but ruled out a merged retail and digital chart.